Categories
Startups

There is no silver bullet

I can’t afford a SuperBowl commercial to launch my start up, can you? Even if I could, I’d be laughed out of startup land for wasting so much money on a one-shot deal, despite the fact that, if your 60 seconds are good, they’ll be seen on YouTube for years, … Keep reading >>>

Categories
Startups

Preparing to Launch

Going a little deeper into the allegory of the startup that is “Cast Away“, here I’ll dig into point #3: Chuck Noland planned, built, launched, and grew his venture.  I crammed those processes into one paragraph, which is ok for Inigo Montoya to sum up, but doesn’t nearly tell … Keep reading >>>

Categories
Startups

Cast Away = Startups

I’m still sick after all these years that Tom Hanks did not win an Oscar for his role in the movie “Cast Away”, but as I was running the streets of Roswell this morning, it occurred to me that the movie is the essence of how to do a startup.… Keep reading >>>