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Atlanta

Who is more important: Happy founders, customers, or employees?

Most people’s first gut instinct to this answer is “customers”, since without customers, you have no business. But people much smarter than me, namely Simon Sinek and Sir. Richard Branson, disagree. Both Sinek and Branson have come out hard for “employees come first”. Sinek says, “Happy employees ensure happy Keep reading >>>

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Atlanta

Problem: creating audio and video content is expensive

The power of audio or video marketing has become very well-known over the past year or two. Startups and small businesses are seeing that, in order to compete with larger organizations, they need to create and publish really good content in forms other than writing and graphics. Creating a podcastKeep reading >>>

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Atlanta

Problem: tech startups build products nobody wants

If you’re in the tech startup space, you’ve heard it a thousand times: “build something people want.” You’ve also seen this a million times: 90% of startups fail. It’s not always because the startup didn’t build something people wanted, but that is very often the core reason any startup … Keep reading >>>

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Atlanta Pitch Practice Startups

Problem: real estate agents are too busy to effectively grow their businesses

Do you know any real estate agents who aren’t really busy these days? The residential real estate market, especially here in Atlanta, is off the charts hot right now. As an anecdotal example, my wife and I have put five offers on homes in the last year, and we have … Keep reading >>>

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Inspiration

Happy Tax Day: A Little Rant

Happy Tax Day, everyone! Usually, we opt for an extension on filing our taxes. Being self-employed, my wife and I both have weird stuff to work out, so we are ok with the consequences of an extension. But this year, we got it all together, and our tax accountant was … Keep reading >>>