As we move closer and closer to DGM Camp April 25-29, the culmination of over 50 digital, social, and analytics classes, I’m continuing to lead half-day and one-day classes at General Assembly’s beautiful Ponce City Market campus. I’ve said it many times, but can’t say it enough: if you haven’t made the time to visit Ponce City Market, you should do so very soon, especially now that spring is in bloom.

Tomorrow, I’m leading “Advanced Social Media Strategies” from 9AM – Noon. This 3-hour workshop will help anyone take their social media game up a few notches through best practices, tips and hacks, and – most importantly – creating and sticking to a social media content plan. You can sign up for this class here on the General Assembly Atlanta’s website.

At DGM Camp, students will learn how to maximize social media distribution and engagement from the guy who runs all social media at SalesLoft: David Ahn. He’s an expert, and he’ll be teaching you.

Next Monday, I’m leading the Google Analytics Certification Bootcamp again, for the 4th month in a row. Why do we torture ourselves every month? Because every class is FULL and because if you don’t measure it, you cannot change or manage it. I say we “torture ourselves” because this is not a “fun” class. It’s 8 hours of hard core learning and doing in the Google Analytics web interface. But if you want to really set yourself apart from the crowd of “marketers”, having a solid handle on how to setup, implement, and utilize Google Analytics will certainly make you stand out.

Most people just glaze over and decide that learning Google Analytics is not worth it. It is worth it.

These are just two of the classes that have contributed to the creation of DGM camp, which, over 5 brain-melting days, will run the gamut of Google Analytics, WordPress, Unbounce, Hubspot CRM, Adwords, social media, content marketing, and the ever-present marketing funnel.

I hope you’ll join me!


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