I've been marketing in one capacity or another, for my own companies and my clients, for a quarter of a century (gulp!). In that time, I've hired many marketers and worked with many agencies and freelancers. What I've determined - and you are free to disagree - is that there … Keep reading >>>
Startups
Kevin Sandlin on startups, content marketing, and digital marketing
Is Atlanta’s Startup Ecosystem “Mature”?
It's Venture Atlanta week. BIP Capital's annual report is just in time. This year, the report measure's major southeast cities (Atlanta, Research Triangle Park, Charlotte, Nashville) as they compare to the San Francisco Bay Area, Boston, and New York City. I've always referred to Atlanta as a "teenager" in the … Keep reading >>>
What’s Your Marketing Process? You can’t repeat what you don’t have.
You can read a lot of articles about how to crank up your company's marketing effort. You read things like "create some content" and "run ads on Facebook, Google, etc." and "run webinars, create video, create infographics." Those are all great, but yet for every one of those, you have … Keep reading >>>
Half of People Suffering from Depression get NO treatment
Depression among people of all ages is becoming more and more common and problematic. That fact alone is problem enough; however, there is another problem that makes the first issue even worse. Half of people who are suffering from depression do not get any treatment at all. Uplift wants to … Keep reading >>>
Atlanta Tech Blogs Can Be Yours!
Atlanta Tech Blogs is for sale. "Busy is the new stupid", so I have taken the beginning of this new year to take a solid inventory of everything I do on a daily and weekly basis. Here's a short list not including family time, by which I mean this list … Keep reading >>>
SEO drives traffic: Four Years of Blog Traffic Metrics
I've been blogging since 2005, but this blog at kevinsandlin.com has been in existence since 2015. The chart below shows you the annual growth and views and visitors over these past four years. These for years have taught me that, while social media seems to drive awareness and clicks, SEO … Keep reading >>>
The Short, Epic Entrepreneurial Life of TakeMyTrashCan.com
What started as a simple service to our community ended with a very real service to a member of our community. Following is a diary of sorts for a short term entrepreneurial venture that me and my family engaged in this fall. The goal at first was to make a … Keep reading >>>
The best opportunity for Special Ed Students is Entrepreneurship
There is a group of high school students who would most likely "fall through the cracks" once they finish high school. You probably know some of these kids, but you may not know the challenges they face today or the even bigger challenges they will face once they are out … Keep reading >>>
Dreamio Brings 4K 3D Video to Your Phone
The iPhone ushered in an era of nonstop photos from our phones. One of the most iconic images that demonstrates the change in how we look at the world is a photo of Tiger Woods completing his round at The Masters in 1997 set beside a similar photo taken in … Keep reading >>>
Sales Training or Sales: Can you do both?
If your organization relies heavily on your sales team's skills, knowledge, and abilities, it is a worthy investment of your time and resources to consistently train up those sales professionals. Sales training keeps sales professionals sharp and at the top of their game, whether they're learning new tools or techniques. … Keep reading >>>