There is no silver bullet

I can’t afford a SuperBowl commercial to launch my start up, can you? Even if I could, I’d be laughed out of startup land for wasting so much money on a one-shot deal, despite the fact that, if your 60 seconds are good, they’ll be seen on YouTube for years, … Keep reading >>>

The Turnaround

The small business turnaround is painful and rewarding

You haven’t lived as a business owner / entrepreneur until you’ve done the turnaround.  Starting a new company is exciting, but turning around the business that you started and somehow let get away is mind-boggling.  In getting through the turnaround, you are simultaneously admitting that you’ve totally messed up what … Keep reading >>>