Believer. Husband. Dad. Servant Leader.
Mark Cuban proposed (ok, demanded) on Twitter that both Twitter and Facebook should verify every single user of their social platforms. I agree wholeheartedly with Cuban for one single clarifying reason, but how do we get there? What will have to happen when they pull the trigger on 100% verification? … Keep reading >>>
Last week, Mark Zuckerberg published an explanation of his vision for 2018. You can read the text here. In a nutshell, the CEO has seen the light that his audience of users – more than 1/3 of the Earth’s population – is spending too much time on Facebook. And, … Keep reading >>>
Last week, David Caron, owner of DCD Agency, was a guest at our Digital Marketing class at General Assembly. He educated us all in Facebook ads and, more specifically, video ads. One remark he made, without even really thinking about it, should change our Facebook ads forever. What … Keep reading >>>
In the first 3 days of DGM Camp, we’ve created a web property, learned how to track visitors to and through the property, and learned what it takes to create and market with great content. Day 4 is all about driving traffic to your web property … Keep reading >>>
Recently, I’ve been engaging in advertising on Facebook, both for clients and for DGM Camp. In each of our campaigns, we did a handful of simple tasks that really helped each campaign get better results over the life of the campaign. It’s not complicated, and anyone can do these … Keep reading >>>
In January, I ran a social media advertising test for a client. The goals of the test were as follows:
As is our custom at the Digital Marketing course at General Assembly, last night we invited another rock star guest speaker to blow our minds with their real-world, practical experience. David Caron, owner of DCD Agency, did just that as he walked us through the ins and outs … Keep reading >>>