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FINSYNC

February 18, 2020 Digital Marketing, Inspiration, Startups Leave a comment CMOFINSYNC

New CMO: EVERYTHING is a Campaign

Everyone has their own methodology for getting stuff done. As the CMO (barely 5 weeks in!) at FINSYNC, one of the first things I had to get my head around was how things flow, how stuff is getting done today. Then I had to organize it. By the way, that's … Keep reading >>>

February 11, 2020 Digital Marketing, Inspiration, Startups Leave a comment CMOFINSYNCmarketing

New CMO: How Should We Make Decisions?

I took a different route to becoming a Chief Marketing Officer. I started my career in sales, then project management, then business development. In those positions, I was an employee of two small (<60 employees) companies and then one very large (>40,000 employees) company. My next position was Founder & … Keep reading >>>

February 4, 2020 Digital Marketing, Inspiration, Startups Leave a comment CMOFINSYNC

Brand New CMO: Where do you start?

So you're a brand new CMO (and by "you", I mean "me"), where do you start? That's what I've been figuring out for the last few weeks as the new CMO at FINSYNC. There is no "I" in "Team" The first thing was easy: I need a team, and we’re … Keep reading >>>

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  • New year, new direction, new opportunity
  • 5 Important Points from the 2020 BIP State of Startups in the Southeast Report
  • SBA PPP Program Exposes Weaknesses of “Banking Relationships”
  • The Corona Effect: It’s OK to be a little scared
  • Ask Questions as You Deal with the #Coronavirus Effect

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