How many corporate data breaches have occurred in the last 5 years? The answer is, A LOT! In the FinTech (financial technology) sector, a data breach like Equifax in the fall of 2017 put all of our identities and financial information in danger of being stolen. Furthermore, with so many … Keep reading >>>
Technology
Pandora: Billion Dollar B2C Brand Chooses Atlanta for Major Expansion
Pandora (NYSE: P), the music streaming service founded in Oakland, CA in 2000, has quietly announced that it will expand and direct future growth of some of its engineering operations to Atlanta. It's a common theme these days for popular technology companies to declare the ATL as a second home. … Keep reading >>>
The Selfie: Can We Finally Put It To Good Use?
A diet that works for you may or may not work for me. Everyone's body is similar, but very different. Each individual's body chemistry is unique, and we all react to food and activity differently. So how can I know, without going to a dietician and having multiple blood tests, … Keep reading >>>
What Does NCR Midtown HQ Mean to ATL Tech Startups?
NCR, the FinTech giant, chose Midtown Atlanta for their new HQ. This month, they are transitioning a few thousand of their employees from their Gwinnett campus into midtown. Today, they had a press tour of the new midtown campus. To say it's impressive is an understatement. In the tour and … Keep reading >>>
MeetEdgar: A Simple Method of Creating and Sharing Great Content
At the end of last year, I did a little experiment on social media. I had noticed a lot of the people that I follow on social media make great use of quoting other people. Sometimes they use just text and sometimes they create a catchy image with the text … Keep reading >>>
Social Media: Your Time is Gonna Come (to Verify)
Mark Cuban proposed (ok, demanded) on Twitter that both Twitter and Facebook should verify every single user of their social platforms. I agree wholeheartedly with Cuban for one single clarifying reason, but how do we get there? What will have to happen when they pull the trigger on 100% verification? … Keep reading >>>
The 5 Building Blocks of Content Marketing
Content marketing, as defined by some of the masters of the subject, is "the creation and sharing of online material (such as videos, blogs, and social media posts) that does not explicitly promote a brand but is intended to stimulate interest in its products or services." That's very wide open, … Keep reading >>>
How to create a landing page using Mailchimp
Yesterday, I wrote about all the stuff Mailchimp had conquered in the digital marketing space. One of those things is brand spanking new: landing pages. I've previously used Unbounce, Instapage, LeadPages, and Landing Lion. When I saw the announcement from Mailchimp, I had to give it a whirl. If you … Keep reading >>>
Mailchimp: Using the Past to Predict the Future
Mailchimp started out as an email design firm to make email newsletters look better. They became the greatest email marketing service provider in the galaxy by making the entire email marketing process so beautiful a sales guy could do it. But they don't stand still and haven't stood still on … Keep reading >>>
Cable-Cutter Alert: YoutubeTV is the Real Deal
For several different forms of technology, I'm a very early adopter. We ditched the "land line" telephone when we moved to Colorado in early 2000. My kids have never seen a phone connected to a wire. During that same move, we also implemented wireless LAN technology (it wasn't even called … Keep reading >>>