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Digital Marketing

DGM Camp vs. PT Digital Marketing

Originally posted on the DGM Camp blog.

Yesterday, I was speaking with an individual who is interested in enrolling in DGM Camp. He had several really good questions, which we talked through, and then he asked one final question:

What is the difference between this week long class and the

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Digital Marketing

Google Analytics: bounce vs. exit

Today, in another full house session of the Google Analytics Certification Bootcamp, an interesting discussion occurred on what I thought was kind of a dead topic. As usual, I was wrong about that, and the question from one of the attendees sparked this blog post. The question was this: … Keep reading >>>

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Digital Marketing

Social Media & Google Analytics classes at General Assembly

As we move closer and closer to DGM Camp April 25-29, the culmination of over 50 digital, social, and analytics classes, I’m continuing to lead half-day and one-day classes at General Assembly’s beautiful Ponce City Market campus. I’ve said it many times, but can’t say it enough: if you … Keep reading >>>

Categories
Digital Marketing

Social Media & Google Analytics classes at General Assembly

As we move closer and closer to DGM Camp April 25-29, the culmination of over 50 digital, social, and analytics classes, I’m continuing to lead half-day and one-day classes at General Assembly’s beautiful Ponce City Market campus. I’ve said it many times, but can’t say it enough: if you … Keep reading >>>

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Atlanta Digital Marketing

Digital Marketing Bootcamp Friday @ GA

Last week, we put a closing on the 5th cohort of General Assembly’s 10-week Part-Time Digital Marketing class. This Friday, for those folks considering a career in digital marketing and managers or leaders who want a refresher on how the digital marketer does their job today, I’m leading a … Keep reading >>>

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Atlanta Digital Marketing

Google Analytics Certification Boot Camp Saturday at General Assembly

This Saturday at General assembly at Ponce City Market I’ll be leading the third offering of the Google Analytics Certification Boot Camp. The class will start at 10 AM and go through 5 PM.  Here’s a little bit about what students will do in this hands-on boot camp:

  • Set
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Digital Marketing

SuperBowl 50 recovery: Advanced Social Media at General Assembly

I’m rooting for Peyton Manning to walk away from the NFL at the ripe old age of 39 and cheering for Michael Oher (the subject of the movie “The Blind Side“) of the Panthers. As usual, since the Falcons are never in the big game, I don’t have … Keep reading >>>

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Atlanta Digital Marketing Startups

Digital Marketing Cohort 5 Demo Night

Last night, we concluded the 5th cohort of Digital Marketing at General Assembly with the traditional “Demo NIght”. This ceremony for capping off the DGM class is always a fun event to which students invite friends and family. Each student delivers a 5-minute presentation of their digital strategy for a … Keep reading >>>

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Atlanta Digital Marketing

DGM5 Demo Day Wednesday Feb 3

We are nearing the end of the 5th cohort of Digital Marketing at General Assembly. Our 15 new marketers will be delivering their final product on Wednesday evening at 7PM at GA at Ponce City Market in the form of a 5-minute presentation and a digital strategy document for … Keep reading >>>

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Digital Marketing

Google Analytics Bootcamp Questions

During the second offering of the Google Analytics Certification Bootcamp at General Assembly last Friday, the class asked a handful of questions that I had to research in order to answer. Here are those questions and the answers that I learned, with a lot of research in some cases.

  • Can
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