Is “The American Dream” dead & gone? Yes or no? Why?
I’m a hard “no.” Here’s why.
The American Dream, in the late 1800s and throughout most of the 20th century was something like this:
* Move to America (or be born here)
* Grow up in a community that you remember with fondness and joyful memories
* Graduate school (high school or maybe college)
* Get a job
* Work hard and save money
* Grow your net worth
* Achieve financial freedom to do what you want to do
Do you agree or disagree with the points above?
Behind all of that is economic freedom, meaning you have some degree of control over your financial destiny. Not complete control, but a high degree of control.
I do not think any of that has gone away or disappeared.
This morning I read a post by Mike Rowe (Dirty Jobs), in which he met a 20 year old who started at Jersey Mike’s subs when he was 16. That 20 y/o is now the GM of that Jersey Mike’s store. He will own a franchise before he’s 25.
That’s just one anecdotal story, but that story demonstrates my point.
The American Dream is not dead or gone; it’s been smeared.
Somewhere along the line, “The American Dream” got associated with greed, pressure, 100 hour weeks, just scraping by, and lots of other negative connotations.
Furthermore, there is a force in our country that is constantly telling us that America is bad: founded bad, grown up bad, done bad, does bad, is bad.
Some of that I agree with, but I assign 99% of it to things our government has done *in the name of* America, most of which we citizens did not vote for.
Remove all that “bad”, and what you have is a 20 year old kid working hard and creating his own dream.
Notice there’s no mention of master’s degrees or tuition or student loans here.
70% of ALL jobs in the U.S. do not require a college degree.
Running a sandwich shop certainly doesn’t. That 20 y/o kid is living proof.
We also don’t know his earnings. And that’s where things get muddled.
My ‘American Dream’ is different from yours, and yours is different from his, and his is different from Elon Musk’s.
In between is a whole lotta fuss over earnings and net worth.
Dave Ramsey will be the first to tell you that anyone – ANYONE – can become a millionaire by spending less than they earn, having no debt, and saving 15% of their income.
Doesn’t happen overnight. Nothing does. Nothing good anyway.
What’s my American dream? What I said above: financial/economic freedom. What’s it look like? A mortgage-free home on a couple of acres, well water, solar power, chickens, goats, a vegetable garden, and lots of long walks with my wife around that property. Retirement income from my investments.
That’s tomorrow. I have to work for it. We all do.
But it’s still here. The American dream hasn’t gone anywhere. It’s available to anyone with patience, a willingness to work hard for a long time and live within their means.
What’s YOUR dream?

What’s Your Dream?
Comments
More from Kevin
-
Three Digital Bootcamps This Saturday at General Assembly
I’ll be leading the second coming of the Digital Marketing Bootcamp this Saturday at General Assembly at Ponce City Market, while Vince Baskerville, head of UX at CallRail leads the UX Bootcamp and Chidi Afulezi, Co-Founder at aKoma, leads the Product Management Bootcamp. The Product Management class is 10-12 noon, while the DGM and UX…
-
The first step of social media marketing
We had a fun class today at General Assembly for “Advanced Social Media Strategies,” and we’ll be holding this class again on Tuesday, June 30, from 1-4PM. One question that came up several times, because several of the attendees were in a similar position, was this: When you’re just getting started with a new business,…
-
How to Keep Telling Your Story
Continuing with yesterday’s post, which gave five more reasons that every startup really needs to tell its story, it’s easy to understand how many startups simply don’t know where to start telling their stories. Many times I speak with entrepreneurs about blogging and they end up at a point at which they can’t see themselves…
-
Tell Your Story
There are not many days that I don’t have the conversation with an entrepreneur or small business owner about “telling your story”. It’s incredibly important these days to maintain a constant flow of communications out from your HQ to your target audience. Here are 5 reasons that your outflow of story telling must stay constant…
-
Nobody cares how much you know
Two times with two different entrepreneurs today, we had to do a complete 180 as we evaluated their messages to their prospects. In both cases, the main part of the messaging was focused on what the startup does. “We provide this or that to these people for this price, etc.” But in both cases, delivering…
-
Digital Marketing 101
A great shout out to the New York headquarters of General Assembly and their content marketing team. They host a great blog with tons of great content and contributors who really know their stuff. As one of the Digital Marketing instructors for GA Atlanta, I was asked to create a series of posts that sum…
-
Teaching Twice at GA {Adult} Summer Camp
General Assembly Atlanta is kicking off their {Adult} Summer Camp this week, and I’m honored and excited to be leading two classes during this fun week of digital learning. Wednesday evening from 7-9PM, I’ll be leading Pitch Camp. I just recently wrote about what we’ve learned from nearly 2 years and over 500 pitches at…
-
Become a Digital Marketing Warrior Using the OODA Loop
Cross-posted from the General Assembly blog. The OODA loop was created as part of a military strategy developed by USAF Colonel John Boyd. Col. Boyd proposed that agility in any military situation involving humans would defeat raw power if the fighters continually used the OODA loop. We can do the same in our digital marketing efforts. But first,…

Leave a comment