Consistency is King

I used to say often, “Content is King.” Now I believe consistency is more important. Just like physical exercise: doesn’t matter how much you do, just show up and don’t put up a “0”. Do it.

Last Tuesday, our weekly Bible study group completed our “season” of Bible study. Our season is generally the school year, and we take summers off, getting together once or twice over the summer just to catch up before we begin meeting again after Labor Day.

Last Tuesday, we completed our 22nd year of weekly Bible study.

We concluded this year with Proverbs 4:23

Above all else, guard your heart,
for everything you do flows from it.

This morning, I did a search to find “Bible verses about consistency”, and Google, of all sources, pointed me to Proverbs 4:23, saying, “This verse emphasizes the importance of maintaining a consistent and guarded heart, as it shapes one’s actions and decisions.

I didn’t want to lead a Bible study when we began back in 2003. We had just moved back to Atlanta from Colorado, and I called our small group leader from before we moved in 2000. I said, “We’d like to rejoin the small group.”

He said, “No.”

I knew he wasn’t being mean, because I knew him and his character, which was always, always very straightforward but just as nice as can be.

He continued, “No, you’re not going to join us again. You’re gonna start and lead your own small group Bible study.”

A couple of weeks later, we did just that. And while only one other person remains from that original small group, we’ve met consistently every Tuesday for 22 years.

We’ve studied Genesis, Hosea, Jude, John, Malachi, Ephesians, Galatians, Colossians, Joshua, Judges, Ruth, 1 Samuel, 2 Samuel, Nehemiah, Esther, Proverbs, Joel, Amos, Jonah, Malachi, Romans, 1 Corinthians, 2 Corinthians, Philippians, 1 John.

We’ve prayed and cried and laughed through marriage, divorce, death, birth, adoption, cancer, surgery, unemployment, failure, success, and everything else life has thrown at us.

There were Tuesday afternoons when I didn’t want to l do it. But I always prepared and showed up. We even had a few Tuesdays early on when almost nobody could make it (life happens), and we made a rule: “It’s Tuesday, so we’re having Bible study, whether 2 or 20 show up.” That provided a great deal of clarity.

There were summers when I considered stopping. “It’s been a good run”, I said to myself. I’ve talked with our small group pastor on numerous occasions, asking “How do you know when it’s time to quit?”

Just like anything else in this life of being a Jesus follower, you’ll know, because God will make it abundantly clear.

The one thing God has made abundantly clear to me is that He is in control of this small group, and I am His steward. He has called me to show up every Tuesday, tired or uninspired, and He will do the work.

Just like Jonah, after he ran literally the opposite direction that God told him to go, showed up and said the words, “Forty more days and Nineveh will be overthrown.” All Jonah did was show up, and quite begrudgingly at that!

God did the rest. Amen.

Comments

Leave a comment

More from Kevin

  • Three Digital Bootcamps This Saturday at General Assembly

    I’ll be leading the second coming of the Digital Marketing Bootcamp this Saturday at General Assembly at Ponce City Market, while Vince Baskerville, head of UX at CallRail leads the UX Bootcamp and Chidi Afulezi, Co-Founder at aKoma, leads the Product Management Bootcamp. The Product Management class is 10-12 noon, while the DGM and UX…

  • The first step of social media marketing

    We had a fun class today at General Assembly for “Advanced Social Media Strategies,” and we’ll be holding this class again on Tuesday, June 30, from 1-4PM. One question that came up several times, because several of the attendees were in a similar position, was this: When you’re just getting started with a new business,…

  • Advanced Social Media Strategy @ GA Saturday 1-4PM

    This Saturday, I’ll be teaching a half-day class at General Assembly at Ponce City Market. This class is Advanced Social Media Strategies, which I’ve taught a few times before, and it’s always a fun class to teach. The class will be from 1-4PM, and here’s a high level look at what we’ll be covering. UNDERSTANDING…

  • How to Keep Telling Your Story

    Continuing with yesterday’s post, which gave five more reasons that every startup really needs to tell its story, it’s easy to understand how many startups simply don’t know where to start telling their stories. Many times I speak with entrepreneurs about blogging and they end up at a point at which they can’t see themselves…

  • Tell Your Story

    There are not many days that I don’t have the conversation with an entrepreneur or small business owner about “telling your story”. It’s incredibly important these days to maintain a constant flow of communications out from your HQ to your target audience. Here are 5 reasons that your outflow of story telling must stay constant…

  • Nobody cares how much you know

    Two times with two different entrepreneurs today, we had to do a complete 180 as we evaluated their messages to their prospects. In both cases, the main part of the messaging was focused on what the startup does. “We provide this or that to these people for this price, etc.” But in both cases, delivering…

  • Digital Marketing 101

    A great shout out to the New York headquarters of General Assembly and their content marketing team. They host a great blog with tons of great content and contributors who really know their stuff. As one of the Digital Marketing instructors for GA Atlanta, I was asked to create a series of posts that sum…

  • Teaching Twice at GA {Adult} Summer Camp

    General Assembly Atlanta is kicking off their {Adult} Summer Camp this week, and I’m honored and excited to be leading two classes during this fun week of digital learning. Wednesday evening from 7-9PM, I’ll be leading Pitch Camp. I just recently wrote about what we’ve learned from nearly 2 years and over 500 pitches at…

  • Become a Digital Marketing Warrior Using the OODA Loop

    Cross-posted from the General Assembly blog. The OODA loop was created as part of a military strategy developed by USAF Colonel John Boyd. Col. Boyd proposed that agility in any military situation involving humans would defeat raw power if the fighters continually used the OODA loop. We can do the same in our digital marketing efforts. But first,…