More Speaking & Teaching In May

We had so much fun last Saturday offering the Digital Marketing Bootcamp at General Assembly that we’re going to do it again in June! It really was a great class, thanks to the 14 future digital marketers who attended and shared their visions for what they want to do in digital. We’ll be offering that same Saturday class again on Saturday June 20 from 10-4pm.

But before we get to that, here’s what’s coming up in the next two weeks:

  • Advanced Social Media Strategy – Wednesday May 13th from 1-4pm – Social media marketing is an extension of content marketing. In this half day class, we’ll walk you through practical best practices for each social marketing channel, what not to do on each channel, and how to really engage your customers using simple techniques that anyone can practice on a daily basis.
  • Blogging Bootcamp – Need to blog? Silly question. Everyone needs to blog, especially startups and small businesses. But not everyone has a WordPress developer at their disposal. The good news is, you don’t need one. In this Saturday bootcamp, you’ll start with nothing, and leave with your own domain, a fully functioning WordPress blog with all the necessary plugins, a content strategy just for you, and your first three blog posts ready to go.
  • FailCon – You read that right: FAIL con. A conference about failure, because we all fail, have failed, are failing, or will fail at something. If you’re not failing, you’re not growing. I’ve failed a lot, so this one’s going to be just a little more personal than a bootcamp. If you’re up for some heartbreak, some joy, and some fun, please attend FailCon Atlanta on May 21st.
I hope to see you at one or more of these events. They’re all going to be lots of fun. Thanks to GA for hosting all these great events.

Comments

Leave a comment

More from Kevin

  • Three Marketing Analytics Tools You Should Already Be Using

    Cross-posted from the General Assembly Blog If you’re reading this post, you are most likely in or preparing to get into digital marketing. In the world of digital marketing, it’s all about the numbers. We conduct experiments, and measure them against our goals using the metrics and analytics tools that are provided for us to…

  • Experienced Entrepreneurs Should Blog More

    Earlier today, Allen Nance tweeted his “new strategy” for engaging in social media: New Strategy: @LinkedIN if I know you, @twitter if you can teach me something, @facebook don’t know, @instagram for surfing pictures. — Allen Nance (@AllenNance) May 26, 2015 I replied to Allen, “you left out #blog: where you teach others.” Around the…

  • How to Measure Social Media ROI

    Cross-posted from the General Assembly blog. Using social media to market your business is something every business should do; however, despite what some may think, social media is not free. There’s at least a minimum investment that you have to make, even if it’s just your time, existing knowledge, and ability. When there’s an investment…

  • What the Twitter + Google partnership means to the digital marketer

    Earlier today, my friend and fellow marketer Kevin Ekmark shared this story on Twitter about the renewal of the Twitter-Google partnership. From 2009-2011, Google had access to the Twitter “firehose” of data, but for reasons most of us won’t ever know, that partnership stopped. Then rumors of a rebuilding came about late last year. Now…

  • Take a Marketing Inventory

    General Assembly published my latest article on their blog today, How to Measure Social Media ROI. That post came from a seminar that we’re now teaching regularly at GA Atlanta, and is a great example of repurposing content from one media to many others. It’s not included in the blog post, but in the class,…

  • Science of SEO Debunked in One Word

    When I started Atlanta Tech Blogs as just a project to stay on top of the Atlanta tech startup scene, one of the concepts that kept popping up was “SEO“. I was familiar with SEO, but not in a guru kind of sense. I knew what it meant and I knew that if you want…

  • 5 Ways Instagram Is Different

    “I couldn’t tell where the lake ended and the shoreline began. It was just to beautiful.” Of course the 35 fresh catfish and venison poppers help. A photo posted by Kevin Sandlin (@kevinrsandlin) on May 9, 2015 at 4:21pm PDT I started using Instagram in late 2014 for the simple purpose of learning how it…

  • Knowledge vs. Understanding

    If you know about and already use the Google URL Builder tool, you can stop reading and move on to the next blog. If you’re still with me, wondering what the heck a URL builder is, then the next 3 minutes belong to you. One of the major components of digital marketing is measurement and…

  • What’s your zone?

    Yup, another Michael Jordan post. Way back in 1992, the Bulls played the TrailBlazers in the NBA Finals. In game 1 of the series, Jordan decided to start shooting three-pointers. He hit six threes in the first half, and ended up scoring 35 points just in the first half. After he hit number 6, he…